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The Highest Quality Contact and Account Data “As a marketer, [...]
Daniel Day, Senior Manager of Account Based Marketing at Snowflake, describes how LeadGenius helps Snowflake target 15+ key personas at target enterprise accounts and also increased total enterprise market visibility from 50% to 85% in under 6 months.
ABM Orchestration, Actionable B2B Data & The Fate of The MarTech Industry | Srihari Kumar, CEO, ZenIQ
LeadGenius sits down with Srihari Kumar, CEO of ZenIQ to discuss marketing and sales orchestration, the importance of actionable B2B data, and the fate of the MarTech industry.
"LeadGenius helps us locate key customers by identifying verticals that work." - Jackie Siegel, Sales Operations & Business Development Manager, WeeblyIn this video, Jackie Siegel, Sales Operations & Business Development Manager at Weebly, discusses why LeadGenius is a valuable partner for growing their organization.
It falls to the "next generation data companies" to not only supply the market with high-quality data, but also educate and facilitate, better use of that data.
For the past 5 years, inbound marketing has earned it's fair share of ink. But is it worth it?
For speaker, advisor, and sales leader, Jill Rowley, social selling is one of the most important tactics a salesperson can employ. It also happens to be one of the most haphazardly applied and misunderstood concepts in the industry today.