Daniel Day, Senior Manager of Account Based Marketing at Snowflake, describes how LeadGenius helps Snowflake target 15+ key personas at target enterprise accounts and also increased total enterprise market visibility from 50% to 85% in under 6 months.
When it comes to sales training, ROI is key. A day or two away from the sales floor is an expensive risk to take, and if you can’t quantify it, are you really doing right by your team?
ABM Orchestration, Actionable B2B Data & The Fate of The MarTech Industry | Srihari Kumar, CEO, ZenIQ
LeadGenius sits down with Srihari Kumar, CEO of ZenIQ to discuss marketing and sales orchestration, the importance of actionable B2B data, and the fate of the MarTech industry.
LeadGenius today announced that Brett McBee-Wise joined the company as Vice President of Product, bringing his extensive background in MarTech products and UX development to the executive tea
"LeadGenius helps us locate key customers by identifying verticals that work." - Jackie Siegel, Sales Operations & Business Development Manager, Weebly In this video, Jackie Siegel, Sales Operations & Business Development Manager at Weebly, discusses why LeadGenius is a valuable partner for growing their organization.
It falls to the "next generation data companies" to not only supply the market with high-quality data, but also educate and facilitate, better use of that data.
For the past 5 years, inbound marketing has earned it's fair share of ink. But is it worth it?
LeadGenius recently teamed up with Base, Ambition, and LearnCore to write The Ultimate Guide to Agile Sales Management. Download the eBook for free today.
The lessons of my East Coast youth were foundational for success in my Silicon Valley Career. It’s a few of those lessons for success that I share here.
Prayag Narula on Inclusive Innovators and the Future of Work at the MIT ICC Digital Economy Conference
At the MIT ICC Digital Economy Conference in SF, Prayag Narula, CEO of LeadGenius, talks about what it means to be an inclusive innovator in digital work.