Q: How can sales teams go beyond BANT to qualify deals? A: BANT should be the basis of lead qualification for sales teams. Reps need to further discover pain points and become solution mappers to go beyond it. Leveraging sales acceleration tools, social selling methods (sharing content to engage prospects), and a specialized SaaS model (MDRs, SDRs, AEs) can help sales teams master lead qualification...
John Egan has been a Growth Engineer Pinterest for over 4 years. Previously, he was the Engineering Lead for the growth team Shopkick. Read more from John Egan at his website the Pinterest Engineer blog, and twitter. Q: What are some ways Pinterest has been successful at driving sustainable growth? ...
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