“Most salespeople know that bringing a customer who will actually want your product is the best way to sell something. LeadGenius takes this a step further by employing a globally dispersed, vetted virtual workforce to fill your sales pipeline. Their pitch is taking more than just lead-generation out of the sales process and filling your various CRMs (Salesforce) with the necessary data. This takes out some of the tougher (finding appropriate people to sell to) and most boring (data-entry) aspects of making your company money off your plate. Finding the right customers is arguably one of the toughest parts, and companies like Stripe and Survata both report good results.”

See the other must-have tools to start a business at Inc.com. “The Five Tools To Start A Business In 2015” by @DrewAHendricks