"Not only did these Insights contribute to higher booking rates, they also revealed accounts with higher spend and lower overall risk."

Commercial Data Business Director
Our Values
Our Values
30%
increase in pipeline coverage
2x
more booked meetings
Faster
deal cycles with full buying committee visibility
Improved
accuracy across CRM and outreach

WHAT WE DID

The Central Business Management team at this Fortune 500 commercial bank was interested in finding a solution to address four potential value drivers for the business:

  • Provide more predictive information on when a given business may need credit
  • Allow GTM teams to instantly form a deeper connection with these business and their leaders by having “insider” knowledge at their fingertips
  • Complement existing risk models to help identify delinquency risk
  • For existing customers, predict changes in performance


THE RESULTS

  • 2x Increase in Bookings. Accounts with Insights identified were 2x more likely to become a customer.
  • Significant Month-to-Month Spend. Accounts with Insights identified spent more than those without.
  • Significantly Lower Risk. Accounts with Insights identified were significantly less likely to default over time.
Client’s Results

Results & Impact Stats

"You’ve made the sellers very happy, which makes me very happy."

Global Director, Account Based GTM Strategies (ABM/ABX)
4,521 Records delivered
35% of contacts identified as left the account
Increase upsell and cross sell opportunities

"Not only did these Insights contribute to higher booking rates, they also revealed accounts with higher spend and lower overall risk."

Commercial Data Business Director
2x Increase in Bookings. Accounts with Insights identified were 2x more likely to become a customer
Significant Month-to-Month Spend. Accounts with Insights identified spent more than those without
Significantly Lower Risk. Accounts with Insights identified were significantly less likely to default over time

"We've used multiple tools & I've never found anyone as good as LeadGenius. Drive results by targeting competitors & reactivating inactive accounts. Learn more!!"

Global New Business Lead
Accelerated sales pipeline . New logos were closed as quickly as 14 days of data deliveries
Increased coverage. High value target accounts were enriched with key personas that were previously missing.
190x ROI. Effective sales strategies supplemented with bespoke data leading to massive pipeline growth.

400+

Customers

42

Countries

3Billion+

Data Record Served

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