By mapping engineers with skills like Airflow, ETL, and Data Engineering, a leading SaaS company redefined its TAM and tripled pipeline by targeting accounts with real technical re...
LeadGenius is revolutionizing post-sale expansion by automating the mapping of decision-makers to site locations—turning old-school, manual account farming into AI-powered revenue ...
As Google’s dominance in search declines, forward-thinking marketing teams are shifting their strategies to prioritize visibility within AI tools like ChatGPT and Claude, redesigni...
The Deel vs. Rippling lawsuit exposes a shocking case of corporate espionage, where secret surveillance, stolen data, and real-time deal sabotage reveal just how ruthless SaaS comp...
As LinkedIn tightens access to its data, businesses relying on third-party information will face increasing barriers, signaling the rise of paywalls, stricter controls, and a new e...
The top 1% of companies are abandoning outdated lead-gen methods in favor of real-time, signal-driven targeting to identify and engage future-fit customers before their competitors...
LinkedIn has taken down the business pages of Apollo.io and Seamless.ai in a major crackdown on data scraping—raising questions about who’s next and what this means for the future ...
Inheriting a subpar CRM system often leads to fragmented data due to siloed efforts; rather than attempting to salvage flawed data, conducting a regression analysis on past success...