Resources & Insights

Social monitoring, or social listening, involves tracking and analyzing social media conversations to gain insights into customer preferences, pain points, and trends, benefiting d...

LeadGenius announces Social Follower Monitoring, a tool that provides instant, accurate social media insights, including social handles, follower counts, and like counts for platfo...

What are the key phrases for closing deals and why it works.

First came D&B, then Jigsaw, then ZoomInfo, then Apollo and now Clay. We examine what the next giant in the data space will look like.

We apply the lessons from the 90's comedy classic "Tommy Boy" to the modern data space.

We share a recent customer data audit and discuss the potential alternatives to accepting the status quo.

This article explores how LeadGenius creates custom data sets to help logistics companies target smaller e-commerce businesses handling 50 to 500 orders per month, a task requiring...

The future of sales intelligence lies in embracing real-time, curated data tailored to specific needs, moving away from static prebuilt databases that lack nuance and personalizati...

Industry-specific TAM analysis and micro-segmentation are essential for SaaS companies to effectively target niche markets, optimize territory planning, and scale their teams, as d...

Why are large SaaS firms pivoting to target SMBs? The story can be found in the growth numbers and industry breakdown.