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Revolutionizing SDR Efficiency: The Impact of AI and Centralized Data Gathering
This article discusses SDRs role in sales strategy, inefficiencies in the research process & centralized data gathering to boost productivity & lead generation.
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Discover the latest news, tips and Go to Market strategies from LeadGenius.
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The AI 1000
The AI 1000 cuts through the hype to spotlight the engineers, scientists, and architects quietly shaping the future with code, not content.
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LeadGenius Achieves Microsoft SSPA Compliance: A Milestone in Security and Privacy Excellence
LeadGenius is now Microsoft SSPA compliant, underscoring commitment to top data protection standards. Your trusted partner for global & vertical-specific needs.
Guide
Calculating ROI on your Data Spend
Explore ROI calculation from data and analytics, benefits like cost reduction, revenue growth and strategic advantages. Advocate in-house data curation for ROI.
The Problem with SMBs: Navigating the Complex Landscape to Uncover Hidden Gems
SMBs pose challenges for marketers and sales professionals due to price sensitivity, online presence, higher churn rates, making it difficult to engage & retain
The Rise of Salesforce and what comes next
Establishing SDR teams & cold email campaigns, known as Predictable Revenue 1.0, were pivotal in Salesforce's rise. AI & Account-Based Marketing are now central
Guide
7 Critical Factors in Evaluating a Data Provider
Choosing right data provider for GTM team is crucial, emphasizing methods & insights for high-quality data that fuels strategic decisions & competitive benefits
Guide
Call Coaching and AI Tools: Elevating Sales Teams Beyond the Basics
Let's walk through the current state of call coaching and how AI is playing a important role in improving the feedback loop.
Article
Autopsy of a Unicorn: How Hopin Could Have Used a Custom Data Strategy to Avoid Catastrophe
Learn how Hopin can use custom data strategies, including intent data & strategic partnerships, to enhance its position & success in the virtual event industry.
The Death of Bant
In this article we explore why BANT is no longer a viable qualification methodology and what is takings its place.
Article
Unpacking Zoominfo's Most Recent Court Ruling and the Downstream Impacts
ZoomInfo case is a watershed moment in data privacy dialogue. Intersection of data innovation, & privacy will remain a battleground, with regulations like CCPA.
